In part 1 and part 2 of this blog post series, I explained how I landed my first traditional book deal, signed with an agent, sold more books, and then ultimately decided to leave traditional publishing behind! Following is some guidance on how to decide if self-publishing may be a better fit for you.
Often, new authors spend their time and energy on writing their book. All their efforts go into perfecting the manuscript. Many new authors don’t think about promoting or selling their book until after they've published it, but that's actually a step that needs to begin well before your book is available for purchase.
When you decide to self-publish a book, you are signing up for all the duties a traditional publisher would typically take on. That means you not only have to write a great book but you also have to take on the job of marketing it. Where do you begin? You construct a book marketing strategy and forge ahead step by step! Here are a few key elements for a good marketing strategy.
Thanksgiving in the United States is a time to reflect and celebrate the things in your life that you're grateful for, and many celebrate by going around the table to share what it is they're giving thanks for this year. We did something similar, here at IngramSpark, and shared why we're thankful for authors. Here are a few of ours; feel free to share with us what authors have done for you over on our Twitter or Facebook page!
One of the major benefits of using IngramSpark to self-publish your book is the distribution that is made available to indie authors. When you self-publish with IngramSpark, you have access to one of the publishing industry’s largest global print and ebook distribution networks which makes opportunities to sell your books that much greater.
Every month I speak to authors who are on the fence about abandoning their search for a traditional publisher in favor of going indie. Their concerns vary, but their top two reasons not to independently publish are fronting the money and their deep-seated desire to be legitimized by outside forces within the publishing industry otherwise known as traditional publishing houses.
You’ve got your book ready to go, but it’s time to consider the auxiliary writing you must do in order to support the publication of your masterpiece! Now that the writing is “done,” it is time to write your author bio.
There’s a great debate: does giving content away actually get people to spend money? Maybe not immediately, but giveaways are part of a longer lead cycle and a great step for nurturing your readers into customers. You should definitely do a giveaway—but you have to do it right. Here are some tips to get you on the right track.
Even before you are ready to publish your book, you have likely thought about how you want your front cover to look. However, before you can decide on the right book cover design you should have a complete and polished manuscript in front of you. Whether you design the cover and select a binding type yourself or work with a professional, you might want to become familiar with industry standards and guidelines, and take advantage of free tips offered by the experts. After all, the ultimate goal is to get your book into the hands of receptive readers who will be watching and waiting for your next book!
I don’t believe in the notion of writer’s block. I think it’s too easy to end up building a twisted shrine to it—to proclaim the affliction, then festoon one’s writing life with it, saying, “I’m blocked,” over and over again, as if abdicating responsibility for creating the blockage and waiting for magical bolts of inspiration to come down from the sky and unstopper it all (which only happens in the movies, right?).