One of the most important elements of your book marketing plan is your book metadata and how you use it. Whether you are self-publishing your own work or publishing someone else's, you need to understand how critical it is to use the appropriate language in the title metadata fields.
Historically, publishers grant booksellers the right to return overstocked copies of books. These books are considered “returnable”. Although, online retailers are less selective than brick and mortar stores in regards to whether a book is returnable, typically, brick and mortar stores will not order a book unless it is returnable, so IngramSpark supports standard industry conventions by allowing publishers to designate whether or not their titles can be returned.
Want to instantly capture readers? You’re going to have to hit a home run with your book description. No matter who you are or what genre your book falls into – nothing beats getting engrossed in a book description that leaves a reader wanting more. Short and long book descriptions both serve a purpose – to make you and your book look good. Before you start writing, here are a few things you need to know.
Your book has been written, rewritten, beta read, edited and reedited to within an inch of its life. Now it is time to design and layout the interior. One of the first decisions you will be asked to make is the height and width of the book. This is called the trim size. So you go to your bookshelf and pull down your favorite four books and notice that they are all 6x9. There! Decision made! But not so fast.
Before setting up I_AM Self-Publishing, I spent years working at a trade publisher and a literary agency, so I have seen just how many hoops authors need to jump through to get a publishing deal. In fact, one of the reasons I moved into self-publishing is because it became very difficult to get a publishing contract for a debut author, no matter how good they were. Here are reasons why literary agents and publishers reject books.
If you want to write for a living then you need to—and I mean doggedly—set yourself up to write. Sounds easy, right? It isn’t, at least not for most of us. There’s carving out time. There’s finding a physical space, someplace quiet without distractions. There’s finding inspiration, and there’s also learning and perfecting the craft. Not to mention that beyond this, there’s finding someone to read what you’ve written and, hopefully, monetizing your efforts. Here are a few writing tips for becoming an author.
In the past decade alone, opportunities to self-publish a book have become vast and plentiful. We’ve been incredibly blessed to play a role in the continued growth of the self-publishing industry, are happy to see it thriving, and are making efforts to continually push it forward every day. And while it’s wonderful to get props for our efforts, what drives us is helping people across the globe share their stories, dreams, and passions.
Book metadata is important to your book's categorization, discovery and overall book sales. It should be part of any author's overall book marketing strategy, and successful self-publishers know how to incorporate as much quality metadata as possible into their sales plans. Following are seven facts about book metadata to keep in mind.
The ebooks vs print books debate is a very popular one within the publishing industry. There are loyalists on both sides. There are people who believe that print books are dead (which they've said for years now . . . definitely not dead; very far from dead). And with a normalization in ebook sales, some are saying it's time to ditch the digital format (also false). We believe in both formats and here's why.
When it comes to selling your book the bottom line is – well, the bottom line. Let's face it—the more book sales the better. So how do you get your self-published book into the hands of as many readers as possible? There are some elements of your book sales strategy that can make a big difference when it comes to how well your book sells, and the biggest of those is your book metadata.