Indie Author Fringe - October 14, 2017

Monday, October 02, 2017

Are you interested in self-publishing? Are you thinking beyond publishing that first book to making money from your writing? Then mark your diary for Saturday, 14th October. That’s when the final installment of the Indie Author Fringe conference happens, a free online event for authors hosted by the Alliance of Independent Authors (ALLi).

What is ALLi and Indie Author Fringe?

For those who don’t know us, ALLi is an association of self-publishing authors. Since our foundation at London Book Fair five years ago, we’ve built a global membership of authors interested in ethics and excellence and have become one of the most trusted names in self-publishing.

One of our missions is indie author education and as part of that, three times a year, fringe to the major book fairs at London, New York, and Frankfurt, we host this online conference for self-publishing authors. 24 sessions over 24 hours, so all our members get to experience some of the action live. But don’t worry, we don’t expect you to stay up all night. The sessions remain live on our website for some time afterwards, so you can catch up.

Best of all, thanks to the generosity of IngramSpark and our other sponsors and speakers, it’s all free.

A Unique Indie Author Event

What makes our conference so unique is that it is run by authors for authors and features broadcasts, podcasts and articles honed and targeted at indie authors who are serious about their self-publishing. 

How Can I Participate in Indie Author Fringe?

Starting at 10 am BST on October 14, tune in to find a host of helpful information and guidance.

Whether you're trying to decide if you're ready to launch your author business, or you're already up and running and need guidance to streamline or improve, our conference will answer all your questions and save you time, money and effort as you go. 

First book or tenth book, there will be something for you, with sessions aimed at beginners, emerging and advanced authors, together with discounts, deals, and great giveaways.

Meet Our Speakers

Here are just a few highlights to what we have in store:

  • Kristine Kathryn Rusch and husband Dean Wesley Smith, two veterans of publishing and now booksselling, will outline what it takes to succeed in the business of books.
  • Mark Dawson will share seven new trends in digital book advertising, while Adam Croft demystifies Bookbub ads and Kerry Gardiner introduces us to chatbots, the latest trend in ads for authors.
  • Dave Chesson will show you how to find your profitable niche as an author.
  • Donna Galanti will share five steps for author platform success before you publish
  • Ted Nelson will shares his views on self-publishing 3.0: The future for indie authors and Joanna Penn and Sukhi Jutla will be on hand to give ace business advice.
  • You can see the speaker line-up here.

Additional Free Educational Materials

When you register for Indie Author Fringe, you also receive a free copy of Opening Up to Indie Authors, which tells you how to get your book into bookstores, literary festivals, libraries and wherever good books are found. 

Back Book Cover Competition

As well as informative videos and audio, we run a competition at every fringe event. The focus of our competition this time is the Back Book Cover. The winner of each category will receive a copy of Dragon Professional Individual from Nuance (Mac or PC version). Submit your back cover image to enter. Check out the submission guidelines here 

Together We’re Stronger

All our Indie Author Fringe events support ALLi’s mission of ethics and excellence in self-publishing. Our Motto is “working together to help each other”. We hope you can join us on the 14th October 2017 for this informative and action-packed day to help you run your author business.

Feel free to check out more information about the other events for 2017 and background information on the event organizers.

Free Title Setup with IngramSpark 

In celebration of IngramSpark's sponsorship of the Indie Author Fringe event, all title setup costs will be waved. Use promo code INDIEFRINGE17 before 30th November 2017.


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Orna Ross

Orna Ross is the founder/director of The Alliance of Independent Authors (ALLi) is a non-profit association of author-publishers. ALLi offers connection and collaboration, trusted guidance and advice to its fast-growing global membership. Contact: for more information.