Determining the price of your ebook is a similar process to choosing a price for your print book; with a few key differences. Perhaps you've already priced your print book, and it’s currently being sold, or you may be just starting on your self-publishing journey and want to find the right price for your ebook and your print book. Whichever position you’re in, you need to know how to price your book and what strategies align with your goals. Self-published authors must approach ebook pricing strategically. It affects everything from discoverability and competitiveness to perceived value and earnings.

When considering converting your book into an ebook, there are multiple benefits. Readers get instant access to ebooks, and distributors don’t have to bother with supply chain delays. The most rewarding advantage is that authors can receive higher compensation. Knowing the different ways in which your ebook can be sold is crucial to understanding how this compensation is achieved.

We offer three main sales models to maximize your ebook distribution and profits: Retail, Library, and Institutional. Here, we'll dive into the methods and advantages of each model and discover how to increase your ebook’s readership and earnings.

Updated July 3, 2025

As a self-published author, converting your print book to an ebook is one of the smartest moves you can make to increase visibility, access a global audience, and maximize sales opportunities. Reach readers how they like to read by offering your book in more than one format! With digital formats, readers can instantly access your work on their preferred devices, and distributing your ebook to major online retailers and libraries has never been easier. 

Updated July 17, 2025

One of the things that stands in the way of many writers' ability to self-publish is book design. Finding and hiring a book cover designer, formatting the interior, uploading your files to IngramSpark—it can all seem a bit daunting. Not to worry—that's where IngramSpark's FREE Book-Building Tool comes in! 

When you embark on the journey of getting a book published, there’s a lot to consider and one of the things that should be on your priority list is how much you’ll be pricing your book for, which is a crucial piece of your book metadata. The editors of traditional publishing houses must fill out a profit and loss spreadsheet (P&L) before they can even acquire a book, let alone publish a book. The P&L accounts for decisions they’ll need to make in order to turn a profit on the book they hope to add to their list. So one of the best places to start when determining the profit goals of your book publishing endeavors is to seriously consider how you'll be pricing your book.

Even before you are ready to publish your book, you have likely thought about how you want your front cover to look. However, before you can decide on the right book cover design you should have a complete and polished manuscript in front of you. Whether you design the cover and select a binding type yourself or work with a professional, you might want to become familiar with industry standards and guidelines, and take advantage of free tips offered by the experts. After all, the ultimate goal is to get your book into the hands of receptive readers who will be watching and waiting for your next book!

If you’re new to the publishing world, book returns may be a bit of an elusive concept. While print on demand services and digital innovations have helped the book business better predict book demand, returns are still an inevitable part of the bookselling process if you’ve chosen to make your book returnable with IngramSpark. We’re here to help you better understand why book returns occur, and help prepare you on how to handle book returns with IngramSpark.

For many years, the discussion around ebooks has been tied to print: which is better, more efficient, more reliable—as if the two options were pit head-to-head on a vs. match. But let's be realistic, both formats are on the same team. Skewed rhetoric has made it seem as if the two compete with each other when in reality, both could be working in tandem to bring your book more exposure. When it comes down to it, authors want their books to be seen by as many potential customers as possible. Offering a print AND ebook version of your books is one way to do that and with IngramSpark's newest updates to ebook distribution, your ebook format is even more visible than ever.

Want to instantly capture readers? No matter who you are or what genre your book falls into—nothing beats getting engrossed in a book description that leaves a reader wanting more. Short and long book descriptions both serve a purpose—to make you and your book look good. Before you start writing, here are a few things you need to know.

We appreciate you being a contributing member of our IngramSpark community. We are dedicated to offering our authors and publishers a secure and quality self-publishing experience. We are also fully committed to bringing value to the many relationships that are managed through our expanded distribution network of bookstores, libraries, and independent publisher associations. Part of the success of our distribution network that you rely on is directly reflected in gaining and maintaining the trust of our retail partners in the IngramSpark content we provide them.