Reddit isn’t like other platforms. It’s not a marketplace, a feed, or a digital stage—it’s more like a friendly chat. And if you’re a self-published author trying to promote and sell your book on Reddit without first understanding the culture, you’ll be ignored at best—banned at worst.
But that doesn’t mean Reddit isn’t a valuable tool for you. In fact, when approached genuinely and with patience, it can become a terrific way for you to build trust, credibility, and yes—eventually gain readers.
Here’s how to use Reddit as a self-published author the right way…