How to Write a Good Book Description

How to Write a Good Book Description

Want to instantly capture readers? No matter who you are or what genre your book falls into—nothing beats getting engrossed in a book description that leaves a reader wanting more. Short and long book descriptions both serve a purpose—to make you and your book look good. Before you start writing, here are a few things you need to know.

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Important IngramSpark Guidelines for Your Title's Success

Important IngramSpark Guidelines for Your Title's Success

We appreciate you being a contributing member of our IngramSpark community. We are dedicated to offering our authors and publishers a secure and quality self-publishing experience. We are also fully committed to bringing value to the many relationships that are managed through our expanded distribution network of bookstores, libraries, and independent publisher associations. Part of the success of our distribution network that you rely on is directly reflected in gaining and maintaining the trust of our retail partners in the IngramSpark content we provide them.

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Nonfiction Writing Tips: How to Tell a True Story in a Creative Way

Nonfiction Writing Tips: How to Tell a True Story in a Creative Way

Successful nonfiction writing calls for more than just conveying information to your reader. Not only do you need to know how to deliver that information, but your writing should also be clear and easy to read. And just because you’re writing nonfiction doesn’t mean you shouldn’t engage your reader with a gripping story and impactful language. These nonfiction writing tips will help you steer clear of some of the most common mistakes made by nonfiction authors, who may think that all they have to do is present the facts.

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6 Tips for Finding Your Book's Audience

6 Tips for Finding Your Book's Audience

When some authors begin the writing process, they do so with their target audience in mind and a marketing plan in place. This allows them to focus on creating and promoting the right content in order to build their author platform and sell their books. Even before you begin writing, you should first be aware of what you are trying to accomplish by writing. You should also know what message you are trying to promote, who the message is for, and how the reader will benefit from reading your book. If your goal is to attract as many readers as possible in order to sell your book, here are six tips to help. 

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Three Keys to Marketing Children's Books

Three Keys to Marketing Children's Books

Let’s face it. A lot of people decide to write children’s books because they seem easier. I mean, it’s a 32-page book for 5-year-old kids. There are lots of 5-year-olds in the world, how hard could it be right?

The thing is, you don’t realize just how hard it is because when you Google “How to market a book”, you get 2 billion results. The problem is that the majority of the book marketing strategies online focus nearly entirely on the adult market.

It’s not until you become a children’s author that you realize that children’s books are an entirely different beast.

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7 Essential Writing Tips for Authors

7 Essential Writing Tips for Authors

Mark Twain once said, "The time to begin writing an article is when you have finished it to your satisfaction." That may sound like a tall task, but you already know that writing is hard work and the hardest part of the process is the editing. If you want to help yourself get through your revisions faster and with more confidence, follow these essential writing tips when working on your first draft.

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Podcasts: The Indie Author's Secret Weapon

Podcasts: The Indie Author's Secret Weapon

Let's face it - many indie authors (which I generally refer to as "independent publishers," albeit smaller ones) will dismiss podcasting out of hand.

Too hard. Too time consuming. Don't quite get it. Pass.

And that would be a bad idea.

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How to Include Famous Quotes in Your Book

How to Include Famous Quotes in Your Book

Adding a quote to your book or website has been a popular trend for a while now. It's an excellent way to capture the essence of your writing in a few words and set the tone for what's to come. However, using quotes in your published work can be tricky, and it's best you know the rules beforehand.

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How to Print a Book with IngramSpark

How to Print a Book with IngramSpark

In the age of digital media, everybody and their brother has the capability of reading books online and on digital devices. But what if you want your books to exist in the flesh (or, in the print)? If you’re one of the many authors who dreams of holding their book with their own two hands, we’ve got the information you need to succeed. You can create and print a book, then make it available through online retailers such as Amazon, Kobo, B&N, and Apple, as well as local brick-and-mortar bookstores and libraries, by following these general guidelines:

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The Best Fonts for Books

The Best Fonts for Books

Believe it or not, there is a science behind choosing the best fonts for books. Think about all the places you see type today. Whether it’s a phone, a computer screen, a book, an ad, a magazine or a menu, almost every minute of the day is spent reading something. And—other than the menu at your favorite restaurant perhaps—much thought has gone into which font to use.

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8 Tips for Self-Publishing a Book

8 Tips for Self-Publishing a Book

Technology has made it easy for authors wondering how to self-publish a book. Self-publishing offers a cost-effective way to share your book with the masses and make a bit of money off of your writing. Whether you are hoping to self-publish a print book or electronic version, here are eight tips on how to self-publish a book.

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What to Include in Your Book Marketing Strategy

What to Include in Your Book Marketing Strategy

When you decide to self-publish a book, you are signing up for all the duties a traditional publisher would typically take on. That means you not only have to write a great book but you also take on the job of marketing it. Where do you begin? You construct a book marketing strategy and forge ahead step by step! Here are a few key elements for a good book marketing strategy.

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How to Get Book Reviews to Market Your Self-Published Book

How to Get Book Reviews to Market Your Self-Published Book

Getting your book reviewed is a crucial step in your book marketing strategy. Positive reviews tell readers that your book is worthy of their time, entice your potential audience with plot descriptions, and give you instant credibility. But there’s more to the book review process than simply sending your book off to a reader and waiting for the result. First, you need to ensure that your book is ready for to be reviewed. Second, it’s important to choose the type of review that will best help you achieve your goals. And finally, you need to learn how to use your reviews to your advantage to sell more books

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File Requirements for Ebooks

File Requirements for Ebooks

Before your electronic content can be sold, it must first be uploaded into a portal so that it can be processed and then distributed to online retailers. There are a few rules that must be followed to ensure the successful processing of your content with IngramSpark.

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Book Illustration Styles and Techniques

Book Illustration Styles and Techniques

A well-designed book isn't just a collection of text and images; it's a work of art. And illustrations aren't just pictures interspersed throughout text, but crucial elements of decoration and style that bind a book’s theme and purpose. In this article, we ask you to take a moment to immerse yourself in the wonderful world where the illustrative magic begins.

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What to Consider When Self-Publishing Poetry Books

What to Consider When Self-Publishing Poetry Books

You've worked hard to perfect your poems, and now you're ready to turn your collection into a finished book. Exciting, we know, but can you go it alone, or should you hire a book designer? There are several things to consider when turning your manuscript into a work of art—but don't worry. We’ll go over the eight most critical elements on the road to publishing your poems. 

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How to Write Good Poetry: 7 Tips for Aspiring Poets

How to Write Good Poetry: 7 Tips for Aspiring Poets

Did you know writing poetry can improve your overall writing skills? Even if you don’t consider yourself a poet, writing poetry challenges your diction; ability to be concise, use of imagery, rhythm and storytelling skills.

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How to Price an Ebook

How to Price an Ebook

When it comes to self–publishing a virtual title, one of the key questions that most authors come across is "how do I price my ebook?" While there's no one right answer to this task, there are a few wrong ones to keep in mind. As silly as it sounds, the goal is to price your ebook like an ebook. What does that mean? Well, for example, $99.99 is probably way more (unless you’re selling a college–textbook) than any potential customer would be willing to pay for an ebook. On the other hand, a virtual price tag of $14.99 will all of sudden widen your customer base and potential sales. Long story short, the best way to succeed with your ebook pricing strategy is to think like a reader.

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Setting a Future On-Sale Date As Part of Your Book Marketing Strategy

Setting a Future On-Sale Date As Part of Your Book Marketing Strategy

Remember the days of Harry Potter mania? Practically every chain and indie bookstore in several countries had a release party for the latest J.K Rowling tome. Children, teenagers, and even parents clad in cloaks, crooked plastic glasses, and eyeliner lightning bolts waited for hours to get their hands on a copy of the latest book. I was a fixture in these lines, complete in my Hermione costume. We look back at these midnight literary festivities ten years later as a pop-culture touchstone. However, to people in the publishing industry, this is the perfect example of how pre-orders can make your book a success.

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Tips on How to Target Your Book's Audience

Tips on How to Target Your Book's Audience

You could sell more of your books if you'd answer two questions honestly. First, how often do people think about your book? Second, how often do people think about their own problems? You will probably agree that people think more about how they can solve their own problems, learn something, improve themselves, or be entertained than they do about your book. However, if you can show them how reading your book helps them achieve these things, you are likely to increase your book sales and revenue, so let's cover how to target your book's audience.

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Picking a Popular Trim Size for Your Book

Picking a Popular Trim Size for Your Book

Your book has been written, rewritten, beta read, edited and reedited to within an inch of its life.  Now it is time to design and layout the interior. One of the first decisions you will be asked to make is the height and width of the book. This is called the trim size. So you go to your bookshelf and pull down your favorite four books and notice that they are all 6x9. There! Decision made! But not so fast.

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The Benefits of Professional Editing

The Benefits of Professional Editing

Some indie writers use beta readers and colleagues rather than professional editing and proofreading services, because it can be far less expensive to go without formal edits, and many indies—understandably!—would like to ease the costs of professional edits. While starting with beta readers is a fantastic idea, going without professional book editing altogether is a mistake.

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Why Should I Discount My Book?

Why Should I Discount My Book?

After you've spent the time and money to editdesign, and market your book, the thought of selling it at a discounted price may seem counterintuitive. However, offering a discount is an excellent way to expand your reach in the book distribution channels. Discounting your book can help get it picked up by retailers. Here's how.

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The Complete Guide to Creating an Author Website

The Complete Guide to Creating an Author Website

Authors and small publishers must have their own mobile-friendly, professional looking website—it is, by far, the most important element of a book marketing strategy. I've developed over 150 author and publisher websites in the last 20 years, and although a lot has changed when it comes to developing websites, some things remain fundamental. This blog is the complete guide to creating an author website—from domain names and costs all the way down to specific content categories. Read more and learn how to create a professional author website today.

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IngramSpark Ebook Distribution

IngramSpark Ebook Distribution

For many years, the discussion around ebooks has been tied to print: which is better, more efficient, more reliable—as if the two options were pit head-to-head on a vs. match. But let's be realistic, both formats are on the same team. Skewed rhetoric has made it seem as if the two compete with each other when in reality, both could be working in tandem to bring your book more exposure. When it comes down to it, authors want their books to be seen by as many potential customers as possible. Offering a print AND ebook version of your books is one way to do that and with IngramSpark's newest updates to ebook distribution, your ebook format is even more visible than ever.

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The Basics of Book Metadata and Keywords

The Basics of Book Metadata and Keywords

Book metadata and keywords might seem scary, but they’re really only the words and phrases that you use to describe yourself and your book. Your book metadata will consist of basic things such as your title, author name, author bio, book description, publication date, etc. Keywords are one or more words used to indicate the content of your book. Simply put, metadata and keywords are what make your book appear when a reader goes looking for a specific thing online, whether that thing is a book or not.

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Media Interview Preparation Checklist

Media Interview Preparation Checklist

Congratulations! You’ve lined up an interview with a media outlet. Now you’ll get to share information about you and your brand, connect with new potential readers, broaden your network, and deepen your knowledge of promoting a book. 

These days, there’s a good chance you won’t even need to leave the comfort of your own home to do that. But before you get too comfortable, there are a few key things to keep in mind before, during, and after your interview that will ensure a smooth and successful experience.

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The Ultimate Book Marketing Timeline for Indie Authors

The Ultimate Book Marketing Timeline for Indie Authors

With so many book marketing strategies available to promote your book, it's easy to get overwhelmed and have difficulty determining what to do and when to do it to give your book the best chance. Marketing a book is a complex part of the overall publishing process and takes proper planning. This book marketing timeline for indie authors is designed for the author who is just about to begin writing, however since all these strategies are important, you can begin to address each one no matter where you are in your publishing process.

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When Should I Publish My Book?

When Should I Publish My Book?

You’ve just spent what seems like a huge chunk of your life writing your book, and now, at last, it’s time to hit that publish button . . . but not so fast! Is it really time to publish your book? Just because a book is finished doesn’t mean the timing is right. Your publication date is important. There are certain months that would be perfect for your book and make your pitch to retailers and media outlets easier, and some months you should avoid altogether. Below are some tips to help make sure your book doesn’t launch with bad timing.

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5 New Year's Resolutions Every Author Should Make in 2021

5 New Year's Resolutions Every Author Should Make in 2021

Ringing in the New Year feels quite different this year. There seems to be this underlying expectation that come 12:01am on January 1, 2021, the flick of a “magic wand” will wrap up one of the most challenging years in history and put us all back on track toward normalcy once again. 

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ISBNs: International Standard Book Number Facts for Self-Publishers

ISBNs: International Standard Book Number Facts for Self-Publishers

Authors can self-publish a book in many ways, from print publishing to digital publishing. No matter the format you choose, providing an ISBN is an important component to publishing your book. Let's talk about all things ISBN! 

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Voices from the IngramSpark Community Share #WhyIPublish

Voices from the IngramSpark Community Share #WhyIPublish

At IngramSpark, our mission is to support you through your indie publishing journey. Nothing is more inspiring than writers like you sharing your stories—the reason behind your book, your "why." In May 2020, we asked the writing community to share their #WhyIPublish stories, and the response was overwhelming. In today's post, we're sharing some inspiring stories and a breakdown of the data from our #WhyIPublish survey.

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Social Media for Authors: Branding, Choosing a Platform, and The Rule of Thirds

Social Media for Authors: Branding, Choosing a Platform, and The Rule of Thirds

Social media is one of the best ways to connect with readers. But, where do you start? In this post, I'll share tips for branding on social media, choosing what social media platforms to use, and following the social media "rule of thirds."

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Book Launch Checklist: A Cheat Sheet for Your New Release

Book Launch Checklist: A Cheat Sheet for Your New Release

Prepping for your book launch is often shrouded in mystery. Let’s face it, there’s a lot of information out there about how best to do this. I know it’s tempting to give yourself some time to relax after all of your efforts to get the book ready for publication, but when the book is done, the planning starts. Launching your book without a plan is a plan to fail.

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Pinterest Marketing Strategies You Should Try Today

Pinterest Marketing Strategies You Should Try Today

Pinterest was once a relatively niche social media platform with only a small marketing and ad presence. That has changed dramatically over the past few years as the platform has grown exponentially and attracted more and more brands for advertising purposes.

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Meet IngramSpark’s New Director Paige Allen

Meet IngramSpark’s New Director Paige Allen

Thank you for the warm welcome!

I am humbled and elated to be IngramSpark’s new director. Like many of you, my year has had ups and downs, but the height of my year has been joining the IngramSpark team and community. It’s clear to me that our indie authors and publishers empower each other and our team to make the world a more creative place. Hoping to be a catalyst for audacious innovation within the publishing industry, there is no better community to join than ours.

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How to Craft an Effective Book Pitch

How to Craft an Effective Book Pitch

When it comes to getting the word out about your book, many authors immediately think of alerting the masses with a press release. A press release—typically a one or two page document offering a summary and highlighting the main themes of your book—is indeed an important element of marketing your book. However, there’s another piece to the promotion puzzle that may be even more important: the book pitch.

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Top 10 Book Cover Ideas (and Examples!)

Top 10 Book Cover Ideas (and Examples!)

Books are definitely judged by their covers. Those with more compelling and impactful covers, quite simply, have a better chance of being purchased and read. Book cover design trends are constantly evolving, and they tend to affect the industry as a whole—but there are some tried and true examples of book cover ideas that can guide authors through the book design process. Let's take a look at some of the top book cover ideas and examples.

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11 Things You Need to Plan for Holiday Book Sales

11 Things You Need to Plan for Holiday Book Sales

There’s been a lot to distract us this year! If you haven’t started planning your holiday book sales, you’re probably not alone. While there will still be a holiday buying season this year, the 2020 version will look a bit different than those of years past.

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How to Write Persuasive Marketing Copy

How to Write Persuasive Marketing Copy

Do you think people actually read all the information in your literature, in your press releases, or on your website? Think again. Most people do not read your marketing copy word for word, but quickly scan the page looking for information that is helpful and important to them.

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How to Promote a Book on Social Media: 13 Tips for Indie Authors

How to Promote a Book on Social Media: 13 Tips for Indie Authors

Social media writer's block. It's a thing! You have no problem hammering away at an 80,000-word novel, but when it comes to a 280 character tweet? Forget about it! You end up posting about what you had for dinner or what you did during the day, and nobody seems to be listening... or following. If that sounds like you, then these 13 social media marketing tips are just what you need.

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5 Steps to Build a Strong Author Platform

5 Steps to Build a Strong Author Platform

For some writers, building a strong author platform comes naturally, but for others, essential book marketing steps might feel uncomfortable. Here are some tips that will make it easier.

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Tips for Publishing an Audiobook

Tips for Publishing an Audiobook

Alright, you did it. The hard part is over. You wrote your book and have it in your hands. You've spent months, possible even years, writing this book. But... have you thought about publishing the audiobook version of it? 

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Article Writing 101: Crafting Effective Articles to Support Book Promotion

Article Writing 101: Crafting Effective Articles to Support Book Promotion

Writing a book is hard work, but it’s only half the battle. Once your book is finished, you’ll need to promote it through marketing and publicity—and we’re not just talking about book signings and social media! Article writing is a great way to grow your audience and build a community.

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How to Write Book Acknowledgments: Thanking Those Who Deserve It

How to Write Book Acknowledgments: Thanking Those Who Deserve It

If a book’s dedication is the opportunity to blow someone a kiss, a book’s acknowledgment feels more like the sort of welcoming hug one might give someone they care about after a long journey. There’s a distinction between the two. It comes down to breadth.  Let's break down how to write book acknowledgments. 

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Listen to IngramSpark's Self-Publishing Podcast: Go Publish Yourself

Listen to IngramSpark's Self-Publishing Podcast: Go Publish Yourself

It's been over two years since we launched IngramSpark's self-publishing podcast, Go Publish Yourself, and we've been blown away by the positive response from indie publishers! With nearly 200,000 listens in more than 70 countries, the people have spoken—and we look forward to sharing more episodes with you in Season 5. Keep reading as we revisit some of the podcast's most popular episodes and share exciting news about what's to come!

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A Note from the Director of IngramSpark:

A Note from the Director of IngramSpark: "The Times They Are a-Changin’"

This immortal anthem written in 1964 by Bob Dylan at the height of the civil rights movement in the U.S. has been dancing around in my head of late. When I looked up the lyrics, I had forgotten that the second verse specifically calls on writers to not miss this chance. Dylan himself later said, “This is definitely a song with a purpose…I knew exactly what I wanted to say and who I wanted to say it to.” Even though our current time is more than a half century later, I think Dylan’s call to writers to lift, inspire, and to tell the human story is even more important today.

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7 Tips for Marketing Your Book: Advice from a Fantasy Author

7 Tips for Marketing Your Book: Advice from a Fantasy Author

Marketing. It’s a scary, dark hole that awaits published authors. The process of promoting one’s work can be intimidating and extremely overwhelming. The positive side of marketing is that there are endless ways to market with seemingly infinite possibilities. The dark hole – the challenging part – is not knowing where to begin while trying to figure out which path will be most beneficial for your book.

What I have learned is that there is only one way to know which of the many paths will work for you and which don’t, and that is by jumping in head-first. Before you sign up and pursue every path out there while also potentially emptying your pockets, read further for some helpful advice.

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How to Engage Readers in Your Book Marketing Strategy

How to Engage Readers in Your Book Marketing Strategy

“They say 90% of the promotion of a book comes through word of mouth. But you’ve somehow got to get your book into the hands of those mouths first!” Claudia Osmond's quote sums up the struggle all authors and publishers face. The first step is getting your books into the hands of people who would love to talk about them. The next step is amplifying those word-of-mouth messages.
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6 Mistakes Authors Make with Their Websites

6 Mistakes Authors Make with Their Websites

No matter the industry, the tech you use everyday requires regular maintenance. You take your car in every few thousand miles, the office copier gets monthly visits from the service tech, and the software you're using to write your next book gets regular updates from its developer.

But what about your website? 

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Publishing a Hardcover Book with IngramSpark

Publishing a Hardcover Book with IngramSpark

Are you considering publishing your book in hardcover? Or converting your existing hardcover to IngramSpark’s new jacketed case laminate option?

Read on!

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Free Self-Publishing Courses

Free Self-Publishing Courses

You can write the absolute best book in the world, have top-of-the-line book distribution and quality, but another essential part to being a successful publisher is taking the time to invest in expanding your publishing knowledge and expertise, because, at the end of the day, your book’s success needs your input.

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How to Research for a Book: The 3 Level Strategy Explained

How to Research for a Book: The 3 Level Strategy Explained

Ah, research. For some authors, it is the bane of their existence, and for others, their bread and butter. Whether or not one takes any particular pleasure in it, research is integral to any writing process.

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3 Ways to Think Like a Book Publicist

3 Ways to Think Like a Book Publicist

You’ve officially started the process of publishing your book! Congratulations; you have put in a significant amount of time and effort, and now the next step is beginning the process of marketing and publicizing to help let others know about the project you worked so long and hard on. This can seem like an overwhelming task, but you can learn to think like a publicist and incorporate media outreach into your marketing strategy. 

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Self-Publishing a Photo Book

Self-Publishing a Photo Book

I think all people go through important transitional moments in their lives, and if we’re lucky, during those moments we stumble across tools that help us to find and better understand ourselves. When my mom died just before my final year of art school, I walked head-first into one of those major life-altering periods and my sense of self seemed to have been lost somewhere along the way. But there’s an interesting, and slightly magical, thing that happens when we lose a piece of ourselves — it makes room for new discovery. For me that discovery was poetry, specifically in published, physical form.

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Alpha and Beta Readers: What Are They and Why Bother?

Alpha and Beta Readers: What Are They and Why Bother?

I first encountered the term ‘beta reader’ while reading Harry Potter fanfiction online. From the author notes, I surmised that beta readers were the first people to read a story, and that they helped to polish them into finished pieces. I assumed that a beta reader was like an editor, but not paid.

I eventually learned that beta readers are not unpaid editors, but serve a key purpose in the writing process nonetheless. In fact, I’d had beta readers before and didn’t even know it! 

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Things I Learned from Publishing My First Fantasy Book

Things I Learned from Publishing My First Fantasy Book

Ask 100 different people who have self-published how difficult it was, and you will probably get 100 different answers. After all, we are writers. Give us an open-ended question and the probability we give you a longer answer than you wanted is high. But the truth is, the journey to self-publishing and the process you take to release day is different for every person. 

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Publishing a Memoir: Do You Have a Story the World Needs to Hear?

Publishing a Memoir: Do You Have a Story the World Needs to Hear?

Our world needs memoirs.

It needs individuals who are willing to share the honest reality of who they are and the things they’ve experienced. When someone chooses to read a memoir, it means they’re searching for something. They’re searching for understanding, to gain perspective or insight, and they’re hoping to find something within your story that they can resonate with—perhaps something that gives them hope. 

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How to Write a Book Dedication

How to Write a Book Dedication

When it comes to authors deciding how to write a book dedication, there’s often a lot of giving thanks. There are funny proclamations, curt pithiness, esoteric wit, or the occasional coy flirt. There are greetings and salutations. Yes, yes, when it comes authors dedicating their books, there runs a whole gamut of affection and charm and innuendo.

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Tips for Writing Fanfiction

Tips for Writing Fanfiction

Fanfiction is a word that is being bandied about more and more in the publishing industry. But what is it exactly? Fanfiction is basically writing a book in another author’s “world.” You use some of their characters and locations and weave them into your own story. Of course you can’t just write this kind of story and publish it on your own, without the approval and blessing from the original author (you don’t want to be accused of plagiarism or “stealing” another author’s ideas and characters). So how does fanfiction work?

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What is Storytelling? 4 Ways Stories Bring People Together

What is Storytelling? 4 Ways Stories Bring People Together

As humans, we are addicted to stories. We spend our days telling our own and hearing the stories of others. We then go to sleep at night and our imagination continues to tell story after story. The magic never stops. However, are you listening to that magic or pushing it aside? This being said, in a world where we crave stories, how are you telling yours?

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4 Steps to Take Before Publicizing Your Book

4 Steps to Take Before Publicizing Your Book

According to Bowker, the official ISBN issuing agency in the United States, self-published books were up 40% in 2018 over 2017, with an estimated 1.68 million self-published print and ebooks published. Through the boom of self-publishing, long before 2017, book promotion dramatically changed. Publicity campaigns that were once focused solely around a book greatly expanded to make room for the personality behind the content. An established author platform, in many ways, has become more of a necessity than the book itself as it drives much of the reader, reviewer and media engagement. Most authors know you can’t just release a book into the wild to wait for something to happen, and that promotion—whether at the hand of a professional or the author herself—is necessary. There are, however, critical steps to prepare your author platform before diving headfirst into publicizing your book. Taking these early steps, amongst others, will ultimately provide you with channels you’ll later need to leverage your publicity results.

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Writing a Fairy Tale: Creating the Magic Behind the Story

Writing a Fairy Tale: Creating the Magic Behind the Story

Have you ever read a book that left you in a daze? One of those truly magical reads that leaves you feeling as though you’ve just come back from a walk in the woods at twilight, the scent of pine needles still fresh in your mind.

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4 Tips for Writing Short Stories

4 Tips for Writing Short Stories

Whether you are working on your next novel or writing short stories for the sake of writing short stories, there are a number of things that can make the process of writing them a bit easier.

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How to Throw a Virtual Book Launch Party

How to Throw a Virtual Book Launch Party

I will start by saying, my virtual book launch was not planned at all. My original book launch party was planned for 4th April, just before the government stepped up restrictions, banned gatherings, and closed all establishments. I wouldn't let COVID-19 stand in the way of my celebrating—so I decided to throw a virtual book launch and want to help others looking to do the same! 

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How Reading Habits Have Changed During Quarantine (And What to Do About It)

How Reading Habits Have Changed During Quarantine (And What to Do About It)

According to an April 19, 2020 CNBC news report, “there was a whopping 777% increase in book purchases” in the first half of April as compared to the first half of March. It’s clear that quarantined readers are devouring books in record numbers, but there have also been important changes in reader preferences and habits amid this boom. These shifts present opportunities for resourceful indie authors who know where to look. So let’s dive into three top trends we’ve identified at Bublish.

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New Updates Available in Your IngramSpark Account

New Updates Available in Your IngramSpark Account

We're excited to unveil the new home dashboard and title setup process in your IngramSpark account!

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Editing Manuscripts: Writing Style, Writer Intuition, and Working with an Editor

Editing Manuscripts: Writing Style, Writer Intuition, and Working with an Editor

Working with an editor is one of the most important decisions you'll make when it comes to publishing a book. So how do you know when you're ready to send your draft to an editor? How do you choose the right editor? And when do you trust your own writing style over your editor's suggested revisions? Find out all the answers you need to understand the editing process.

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Writing Fantasy: A Step-by-Step Guide to Creating and Publishing Your Story

Writing Fantasy: A Step-by-Step Guide to Creating and Publishing Your Story

The fantasy genre in literature, especially that of the Young Adult (YA) age group, is a constantly changing and maneuvering beast of new ideas, expanding themes, widening horizons, and tedious design—not only inside but outside of the book. 

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How to Tweet Like a Bestselling Author

How to Tweet Like a Bestselling Author

Twitter is for politicians, musicians, comedians, but authors? Authors are best at writing novels, not 280-character tweets. Still, hundreds of writers have used Twitter successfully master social media marketing: Augusten Burroughs has over 40K followers on Twitter; Jackie Collins over 170K; Joyce Carol Oates has over 200K; George R.R. Martin has over 1 million; Stephen King has over 5 million; Paulo Coelho has over 15 million. These writers aren’t just popular on social media because they have popular books—they’re popular because they’re actually saying things on Twitter that people are responding to. Here are seven tips to help break down Twitter for authors and make sure you are tweeting like a bestselling author!

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#StayHomeStayWriting: Resources for Writers During COVID-19

#StayHomeStayWriting: Resources for Writers During COVID-19

Quarantine days are a bit quieter, and there's never been a better time to step into a creative mindset and write. The IngramSpark community is hyper-engaged right now, and WE 👏 SEE 👏 YOU! 👏 To keep the creative juices flowing, we've rounded up some of our top writing and publishing resources to keep you stimulated and sane while you're at home!

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4 Key Book Promotion Strategies for Marketing Young Adult (YA) Titles

4 Key Book Promotion Strategies for Marketing Young Adult (YA) Titles

There is no question that the Young Adult (YA) genre has taken the book world by storm. Gone are the days when the only titles that fit into this genre were dystopian fantasies, or when the only readers were teenagers. The YA genre has evolved—and continues to evolve—along with its readers and their tastes and now includes more realism, romance, diversity, and inclusivity than ever. As a result, the number of YA books published and sold each year has exploded.

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If It’s Not Broken, Break It: 9 Tips to Create Good Book Marketing Habits

If It’s Not Broken, Break It: 9 Tips to Create Good Book Marketing Habits

Making a habit of marketing your books is important for all authors and publishers. Some habits are good, leading to long-term success. Others are not so good and can keep you from reaching your goals.

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Tips for Writing Thrillers

Tips for Writing Thrillers

Let’s skip to the point. You’ve already decided on a few things: you like stories (mainly of the suspense-thriller variety), want to write your own, and want to publish something for a wider audience. The only hang up is you’re not quite sure how to go about it all, right?

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The Ultimate Guide to SEO for Authors: Tips to Increase Your Online Presence

The Ultimate Guide to SEO for Authors: Tips to Increase Your Online Presence

Search Engine Optimization (SEO) is often seen as a complex and confusing term. And for authors, it can often be another rabbit hole of information, one that seems endless and complex. But it doesn’t have to be. Getting found online is really about doing stuff that Google likes. Google’s number one goal is matching websites to consumer search—and that’s it. So, the key really is not in understanding the various changes in Google’s algorithm, but understanding how search impacts your website—and how to turn this to your advantage.

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How to Use Kickstarter to Publish Your Book: A Crowdfunding Success Story

How to Use Kickstarter to Publish Your Book: A Crowdfunding Success Story

Thanks to crowdfunding with Kickstarter, I was able to edit and publish my book . It was a humbling experience, but also very inspirational to see that people believed in my project and were willing to support me. Today I'm going to share about the entire process—from creating the campaign all the way through to self-publishing my book.

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How to Overcome the Top Three Challenges to Selling Books

How to Overcome the Top Three Challenges to Selling Books

A challenge is something that requires special effort. It takes special effort on your part to sell your books. Therefore, selling books is challenging. With more than two million books published every year, the book selling climate is fiercely competitive. Every author must meet and overcome three challenges to sell books: attention, time, and declining readership. Let's talk about how.

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Writing Effective Calls-to-Action: Tips for Authors to Convert Readers

Writing Effective Calls-to-Action: Tips for Authors to Convert Readers

Succeeding as an author isn’t just about writing strong books. Sure, that may be the most important factor, but the rise of self-publishing has resulted in authors facing more competition than ever. If you want to stand out in the crowd, you need to make sure that you also write strong marketing copy.

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Updated: IngramSpark’s Response to COVID-19

Updated: IngramSpark’s Response to COVID-19

As you know, the Coronavirus (COVID-19) is impacting the book industry including cancelled events, limited employee travel, and workforce and supply shortages. We are closely tracking the manufacturing, distribution, and shipping challenges you may be facing in your own business. 

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Writing Suspense: A Step-by-Step Guide for Aspiring Authors

Writing Suspense: A Step-by-Step Guide for Aspiring Authors

Suspense is holding your breath, waiting for the other shoe to drop. Take a second to picture that moment. Notice how your body tenses; you may clench your teeth or curl your toes up. Make a note for later.

Suspense is about heightened emotions. Do you want to have your reader breathless, stressed, intrigued, wondering what’s happening and what’s going to happen next? If you do, then you need to understand and utilize suspense.

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Generation Alpha: How to Write a Book for Children in the Age of Technology

Generation Alpha: How to Write a Book for Children in the Age of Technology

“Kids don’t read books anymore.”

How many times have you heard someone say those words in the last ten years? With phones, tablets, TVs, smartwatches, VR headsets, and Siri chatting away in the background, it can seem like an impossible task to entice a child to sit down and read a book for a few hours or even a few minutes.

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Why Do Authors Use Pen Names?

Why Do Authors Use Pen Names?

Though the days of women selecting masculine pen names for fear of being unable to publish are predominantly past, authors still frequently write under names that are not their own. Why is this?

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How to Handle Negative Book Reviews

How to Handle Negative Book Reviews

Sooner or later, every book will get a negative review. Authors can be hit hard by those reviews; you may want to wade in and defend your book, or hide under your blanket and swear you’ll never write again. But negative reviews can hold a lot of value for you, so before you give up or pick a fight, take a deep breath and read on.

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How to Run an Independent Literary Festival

How to Run an Independent Literary Festival

With stiff competition for indies to get a place in the programme of one of the big commercial literature festivals, it’s worth thinking laterally and going about it another way: by starting your own. Whereas the high profile litfests depend on famous name, trade-published authors to sell the tickets that fund their year-round operation, there’s plenty of public appetite for small, friendly indie litfests offering a different menu of speakers and the chance to meet their next favourite author that they’ve never heard of!

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Writing A Book To Start A Movement

Writing A Book To Start A Movement

“What’s the secret sauce?”

“How did you know where to begin?”

“How did you know you would be successful?”

These are all questions I was asked after I wrote my book, and they all come back to the following: How do you embark on a personal venture to change a part of the world, no matter how big or how small it is, through your writing?

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The Best Books on Writing

The Best Books on Writing

When we need guidance on how to write, there is nothing quite like a book from an author we admire. Which other format could be more appropriate for sharing wisdom about our beloved craft?

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Different Types of Edits: The Ultimate Guide to Editing a Book

Different Types of Edits: The Ultimate Guide to Editing a Book

What’s the big deal about editing? You add some periods, delete a few commas, run spellcheck and voila, you’ve just edited a book—well done! Nope. It takes years of dedication to the craft before editors develop the necessary skills to help authors say precisely what they want to say in the most effective, affecting way possible.

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IngramSpark's Catalog Integrity Guidelines

IngramSpark's Catalog Integrity Guidelines

To better serve you and your titles, were cracking down on “questionable” and “misleading” content that gets uploaded into online platforms and creates confusion in the marketplace. Some of the deception we’ve seen at IngramSpark includes blank books, books masquerading as non-book products, and summaries representing popular books that pretend to be the original, which is why we're taking steps to protect our catalog integrity.

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Middle Grade Novel Structure 101: Stuck in the Middle (Grade) with You

Middle Grade Novel Structure 101: Stuck in the Middle (Grade) with You

When I was nine years old, my fourth grade teacher read a story to our class about a boy and his two hunting dogs in the Ozark Mountains. Where the Red Fern Grows did more than make me teary-eyed; it filled my young mind with wonder, imagination, and inspiration. 

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How to Write Romance Scenes: The Ultimate Guide for Romance Authors

How to Write Romance Scenes: The Ultimate Guide for Romance Authors

Emotionally driven love scenes can be a powerful part of any story in any genre. And in a romance novel, they are even more key, because the love scenes can and should inform the arcs of both the characters and their relationship, letting readers understand more deeply both what is pulling these characters close… and also what is keeping them apart. So how do you accomplish that?

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Pinterest for Authors: The Secret Formula for Great Pinterest Boards

Pinterest for Authors: The Secret Formula for Great Pinterest Boards

With the growth of other visual social media sites like Instagram, it seems like the buzz for Pinterest has really died down, but nothing could be further from the truth. Pinterest continues to grow. In 2019 Pinterest became a publicly traded company and in Q2 of 2019, it reporter higher than expected earnings, 62% higher in fact than the previous year. 

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Self-Publishing Trends 2020: A Look Back and Ahead

Self-Publishing Trends 2020: A Look Back and Ahead

I’m sitting here in my kitchen window on a January snowy day in New Mexico thinking about all the possibilities ahead in 2020. With this new year just dawning, it’s a perfect time to take inventory of what's happening in the world of self-publishing. Here’s a review of self-publishing trends in 2019 and what I see happening in 2020.

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New IngramSpark Products: Jacketed Case, Groundwood, and Digital Cloth™

New IngramSpark Products: Jacketed Case, Groundwood, and Digital Cloth™

IngramSpark has been hard at work to expand book options for indie authors. Over the last few months, we've launched three exciting new product offerings: groundwood paper, Digital Cloth™, and Jacketed Case Laminate! Learn more about the new product options.

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The Author's Guide to Social Video Marketing

The Author's Guide to Social Video Marketing

The whole “introverted writer” thing is so cliché. But hey, some clichés are true—and this is one of them. Many writers are introverts, preferring to keep to themselves, only entertaining the ideas and characters roaming in their brains. So the thought of broadcasting videos of yourself on social media may seem like a threat on your sanity—but it doesn't need to be.

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Top 10 Self-Publishing Blogs from the IngramSpark Blog

Top 10 Self-Publishing Blogs from the IngramSpark Blog

As we look back on 2019, we want to take a moment and celebrate some of the best and brightest ideas on the blog. The verdict is in—here are your top ten most viewed self-publishing blogs from IngramSpark in 2019! 

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Crowdfunding for Books: How to Kickstart Your Dream Project

Crowdfunding for Books: How to Kickstart Your Dream Project

Crowdfunding has become a major source of funding for creative projects since online funding platforms such as Kickstarter began launching around a decade ago. Kickstarter has helped more than 16,000 publishing projects raise over 150 million dollars in the last ten years.

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Six Steps to Overcome Procrastination

Six Steps to Overcome Procrastination

We all have tasks that we enjoy doing, some we don’t mind doing, and some we dread. Many of us put off doing those tasks that we dread. In fact, almost everyone procrastinates sometimes. Up to 95% of people report that they occasionally procrastinate. However, studies reveal that 20% of people are chronic procrastinators.

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How to Self-Publish a Bilingual Children’s Book That Stands Out

How to Self-Publish a Bilingual Children’s Book That Stands Out

Learning a new language is like learning to see the world in a new color: you suddenly notice shades of sounds in rolled r’s and guttural consonants, and potential friendships tucked behind an “hola” or “salut.” That’s why it’s so special when a child has the opportunity to learn another language, especially through a book you write! As language learners embark on this journey, bilingual books can be an incredibly helpful resource for them.

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New Year, New Book: 15 Resolutions for Writers and Aspiring Authors

New Year, New Book: 15 Resolutions for Writers and Aspiring Authors

As the holiday season winds down, there’s a new sense of excitement in the air. This is the year that you’re going to publish a book. You’ve thought about it for months, maybe even created goals around writing, networking, and creating a fan-base; but you still haven’t published a book. We get it—life happens, and maybe writing isn’t your full-time job. Now is the time to take a leap and go for it. For all of you aspiring authors ready to take the plunge, we’ve put together a list of New Year’s Resolutions for writers that will make your dream to publish a book in 2020 a reality.

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