Justine Bylo

Justine Bylo fulfills her passion for getting independent authors' and publishers' books into the world as IngramSpark’s Key Account Sales Manager. She’s dedicated to innovating cutting edge services to help IngramSpark authors and publishers grow their businesses and expand their flourishing platforms.
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Recent Posts

5 Reasons Writing Romance and Self-Publishing Are the Perfect Match

I’m in a torrid love affair with romance novels. The headstrong heroines, the misunderstood heroes, and the happily ever afters are everything I could possibly want in a good book. I devour them. And I’m not ashamed to read the paperback (cover out!) on the train during my commute. Another reason I love romance novels so fiercely is because they go hand-in-hand with self-publishing. I spend my days helping self-published authors share their books with the world, and a majority of those authors write romance. This is no coincidence and here are five reasons why:

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2018 Book Trends: Political Books

Everyone in the publishing industry from publishers to booksellers and librarians to reviewers always want to know what the biggest book trends are so that they can forecast their publishing and buying strategies. So far, political books are among the bestselling books of 2018.

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Setting a Future On-Sale Date As Part of Your Book Marketing Strategy

Remember the days of Harry Potter mania? Practically every Barnes & Noble, Borders (RIP), and indie bookstore in the country had a release party for the latest J.K Rowling tome. Children, teenagers, and even parents clad in cloaks, crooked plastic glasses, and eyeliner lightning bolts waited for hours to get their hands on a copy of the latest book. I was a fixture in these lines, complete in my Hermione costume. We look back at these midnight literary festivities ten years later as a pop culture touchstone. However, to people in the publishing industry, this is the perfect example of how pre-orders can make your book a success.

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