As an author you’ve probably been told to look at competing titles through multiple stages of your journey from writing, to publishing, to book promotion. Competing book titles can be lucrative references for cover design, book length, choosing your categories and keywords, pricing your book, determining the best strategies for marketing to potential buyers in your genre or topic, and more!

As a romance author, you’re given a wonderful opportunity to speak to readers on an intimate level. Every time they purchase one of your titles, they’re inviting you into their lives and admitting their (sometimes very secret) fantasies and desires! Take this role seriously and use these five essential strategies for selling romance novels and building your return fan base.

Every author aspires to have a perfect book launch. However, the problem for most authors is that there’s always a lot going on around the time you launch your book. Maybe you’re planning a book launch party, some local signings, or even a big virtual event. But, there are a few key elements specifically related to your Amazon launch that shouldn’t be overlooked. With that in mind, let’s dig further into their ecosystem to better understand how to plan a successful book launch on Amazon.

I know the holiday season still seems a ways off, but have you noticed that specials, ads, and reminders of "X number of shopping days till Christmas" are already popping up? Whether or not you celebrate the holiday, if you have a book out there, you’d be wise to consider a promotional push to capture your share of the holiday sales market.