Writing humor is a skill that can be learned. This is good news for those who've never been designated the funny one in any group. But we all have a sense of humor; we love to laugh and make people laugh and, with the advice here, you’ll have the framework for writing a book that does just that.

If you’ve spent any time reading through our blog posts or learning about the self-publishing industry, you know how important it is to get reviews for your book. Reviews increase credibility, improve discoverability, and influence potential readers to pick up your book. In light of these many benefits, you should consider running a book review campaign, which involves strategically gathering and promoting reviews for your book. Follow the steps below to create an effective campaign that'll get your book in front of readers and increase book sales.

When growing your book’s visibility, engagement, and ultimately, sales, accessing the right audience is a must. There are over 5 billion internet users in the world today with an average of almost half a million new users every 24 hours.

The market for ebooks is growing: By 2027, Statista projects the number of e-reader users to grow to 1.1 billion, resulting in an expected revenue of $15.33 billion in the ebooks market. If you've not yet considered creating an ebook version of your print book, now is the time. As a self-published author, it's essential for maximizing success in today's digital-driven market. 

At IngramSpark, we talk a lot about marketing, and for good reason. It’s a vital part of selling your book and becoming a successful self-published author. Our guides and blog articles delve into the how’s, when’s, and where’s, but it’s also really helpful to know what resources are out there to help you accomplish a well-thought-out and planned marketing strategy.

Have you been through an experience that you want to share with the world? Do you have solid advice on surviving a journey that you're sure will be helpful to others? Writing a book can not only be therapeutic for the author, but there are also countless individuals facing challenges or seeking solutions who are eager for advice from someone who understands their struggles.

In today's digital world, metadata is the "secret sauce" for making your book discoverable. It's the hidden magic that helps readers find your book among the millions available online. While it might seem like just a technical detail, it's actually a fantastic marketing tool that can broaden your book's reach, boost your sales, and connect you with your ideal readers.

After you've put so much of your heart and soul into creating the perfect story, you do not want to neglect the power of your metadata. You want to call attention to what makes your book special, and make sure that everyone who might be interested in reading it will know that it exists. In this article, we'll dive into some often-overlooked aspects of metadata that can really make a difference in getting your book noticed and boosting your sales.

There are often many questions that arise around the topic of when to publish a book. What's the best time of year to publish for your particular genre? Is there a right time and/or a wrong time? Does it make a difference? 

The truth is that there's no magical formula for determining when the prime time is to publish books of different genres, but we do have some clues based on sales data and industry trends. We've compiled a helpful list below for you to use in planning your next book, highlighting some of the most popular genres for each month of the year.

Are you doing everything you can to promote your book and your brand? Maybe you've got an author website, a blog, a newsletter, and social media profiles across all the platforms. It could be that you've done a few local book signings and gotten some good reviews. You may even have gone so far as to create a book trailer. You're doing all the right things, but is there more that you can do? 

Book conventions, fairs, and festivals are popping up everywhere these days! No matter what kind of book you've written, there's a group of fans out there just waiting to dive into something fresh and exciting. These events are fantastic opportunities for both readers and authors. Readers absolutely love meeting their favorite authors and stumbling upon new books. Meanwhile, authors get the chance to showcase their work and grow their author brands.

Some of you may be seasoned pros at these events, but if you're a newbie just starting out, you might be curious about what to expect. We've put together a handy list to get you ready. Even if some tips seem like common sense, it's easy to overlook the basics when you're off on a new adventure!