What to Share When Writing a Memoir

Who cares? is one of the most common assaults memoir writers are subjected to, and it’s usually lobbed at them by their own inner critic. Memoir writers face critical voices—their own and others’—who state that the story/message/idea is trivial, boring, not worth sharing. It’s so important for memoirists to get past these messages in order to set free the story that wants to be told. Here are some tips for memoir writers, especially those struggling with their inner critics, whose primary goal is to engage readers.

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How to Create Impressions for Your Book

Do you know how to create impressions for your book? Traditional publishing houses use multiple impressions to create buzz about the books they publish. You, too, can create impressions that will generate interest in your book and increase sales. The goal is to get as much attention as possible in a variety of ways, and here are a few tips how.

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Special Sales: Book Sales Beyond the Bookstore

The term special sales is commonly used to describe sales opportunities outside of bookstores. Also referred to as non-bookstore (or non-traditional) marketing, it can be a profitable source of new revenue.

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Why and How to Write a Book Series

Have you ever found yourself waiting for the next book in a series to come out? And the next one after that? The truth is book series sell a lot of books. When compelling characters are engaged in exciting storylines, readers look forward to finding out what happens to them even if they have to wait for another book. If you haven't already thought about writing a book series, consider why you might want to and how to do it. 

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5 Ways to Promote Your Book

There are so many options these days on how to get your book into the hands of readers. Gone are the days when one single path led to publication, and it can be confusing to wade through the pros and cons of being independently versus traditionally published. One of the ways you can evaluate how to move forward with your manuscript is to think about how you would prefer to promote your book.

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What to Avoid When Writing Your Book's Opening Lines

Page one matters to book buyers. The book cover is the hook, pulling readers in, the book description gives an idea of the kind of book it is, and then what? We take a peek at how the book starts—what it feels like to read this book. That’s where the final decision is made: in the opening lines. 

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How to Breathe New Life Into An Old Book

When something isn’t new anymorewhether it’s your car or your bookvalue disappears with each passing day. But while that new-book smell might decrease, the value of your book to you, as a creator, doesn’t have to if you know where to look.

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Indie Author Day: Building a Community that Supports Local Authors

Indie authors are looking for ways to connect with an audience and build readership. A great place to start is your own local community. Indie Author Day helps writers build a community of readers and there are several other benefits of participating.

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How to Tweet Like a Bestselling Author

When people think authors, they think of books hundreds of pages longnot 140-word tweets. Still hundreds of writers have used Twitter successfully to build their platform: Augusten Burroughs has over 40K followers on Twitter; Joyce Carol Oates has over 175K; Jackie Collins over 180K; J.K. Rowling has over 11 million; Paulo Coelho has over 12 million. These writers aren’t just popular on social media because they have popular booksthey’re popular because they’re actually saying things on Twitter that people are responding to. Here are seven tips to help break down Twitter for authors and make sure you are tweeting like a bestselling author!

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How to Publish Like a Professional

You had a great book idea, you wrote a fine book, and now you think you're ready to self-publish it. Before you take that leap of faith, however, there are several things you should consider in order to publish like a professional. 

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