During the initial conversation I have with a new author, I typically ask what she or he is writing next. I always want to know what’s coming down the line. In general, there are three responses:
With so many book marketing strategies available to promote your book, it's easy to get overwhelmed and have difficulty determining what to do and when to do it in order to give your book the best chance. In Part 1, of this series, I discussed what book marketing to work on while you're writing your book. This post goes into detail about what book marketing to consider once you've finished writing.
Many indie authors looking for marketing services do so too close to, or in some cases, after they self-publish their book. Marketing a book is a complex part of the overall publishing process and takes proper planning. This marketing timeline for indie authors is designed for the author who is just about to begin writing, however since all these strategies are important, you can begin to address each one no matter where you are in your publishing process.
Analogies between baseball and book publicity are fairly common. I use them often when speaking with authors, because baseball rules and strategy very succinctly help me get key points across.
The moment you’ve been waiting for! IngramSpark just got personal. Now you can personalize any book order for just $1 per book! Keep reading for details and ideas of how to use this awesome new feature to customize your book orders!
You’ve handled important pieces of your title setup process such as format, title, author, and book description, which we covered in Part 1 of this blog series, so now it’s time to move on to pricing, book distribution, and file upload. Pricing and book distribution methods are important pieces of your book’s metadata used to convey vital information about your book to customers, bookstores, libraries, and other retailers. And without files, there’s no book. Here’s what you need to know about each of these steps when setting up a title with IngramSpark.
Your IngramSpark account setup is complete – now what? The first step in moving forward is uploading a book into your account, so here’s how you would go about doing that!
It’s one of the most challenging tasks that can be asked of an author, to choose a passage from their book that represents, better yet, encapsulates its essence. When I owned a PR firm, most of my clients were authors, and I’d select their excerpts all the time. Piece of cake! Then I became an author, and soon discovered, it’s much harder when it’s your book.
Ernest Hemingway once offered, “The first draft of anything is sh!t.” In his posthumous 1984 memoir, With Hemingway: A Year in Key West and Cuba, Arnold Samuelson shares his experiences working as a deckhand on Hemingway’s fishing boat for ten months in 1934. During their sea-faring adventure, Hemingway offered Samuelson, then a nineteen-year-old struggling writer, the following advice:
One of the best ways to learn how to publish successfully is to listen to those who have gone before. Six successful authors recently shared their stories on the IngramSpark self-publishing podcast, Go Publish Yourself.