How Newsworthy Are You: 4 Ways to Get Book Publicity

By Howard Lovy, Executive Editor of Foreword Reviews
Let me be the first to break the news to you: the media doesn’t care about your book. You devoted a couple years to getting every word just the way you want it and now, finally, it’s time to tell the world about your masterpiece. Except...the writers and editors at most media outlets do not give a damn. Seriously.

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Having Your Story Heard: How to Make Your Book an Audiobook

by Holly Bryant-Simpson (@hollishter), public relations director for ListenUp Audiobooks (@Listen2Books)
Not a week goes by without another article that asks the question – does listening to an audiobook count as reading? Whether you answer yes or no, you can’t deny that audiobooks are a major player in the publishing industry.

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How Indie Authors Can Get Their Books Into Libraries

by Robin Cutler, Director of IngramSpark, originally posted on Bookworks
One of the most frequent questions I get from authors I meet at writing conferences isHow do I get my book into libraries?” So I recently posed this same question to my friend and Ingram colleague Joyce Skokut, Director of Library Collection Development who had just returned from the American Library Association (ALA) annual conference in Orlando. Joyce graciously met with the IngramSpark team to offer some insights and sage advice for indie authors in how best to get their book onto library shelves.

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How to Judge Your Own Book by Its Cover

by Porter Anderson (@Porter_Anderson), The Hot Sheet
One of the things we like to remind authors at The Hot Sheet is that self-publishing does not always mean doing it yourself. And—next to genuinely professional editing—cover design can be one of the hardest things for an author to tackle. Not your fault! You’re the writer, you’re not supposed to be a commercial graphic artist.

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Get Excited for Indie Author Day 2016

For the first time ever, libraries across North America will be hosting local events in celebration of indie authors on a designated day! We’re thrilled to be a part of this event as it brings more visibility to the significant growth of the self-publishing industry, independent authors, and to libraries as hubs for community engagement.

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Author Conferences Happening in September 2016

We attend conferences for many reasons and recommend you do the same. They’re all about being part of the conversation which means participating by speaking but also by listening. A conference that peaks your interest and promises to help sharpen your craft, educates you on the current publishing industry, or connects you with others in the industry is worth researching further. Here are a few events we’ll be attending in September to give you a jumping off point.

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The Importance of Owning Your Own ISBN When Self-Publishing 

A few years back, when Bowker released its annual self-publishing report and shared that as of August 6, 2014, there were 458,564 self-published titles in the United States, it had to remind its readers that this number represented only the number of ISBNs registered in its Books In Print database, not the total number of self-published titles.

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Are Book Awards Worthwhile for Indie Authors?

by Jane Friedman (@JaneFriedman), The Hot Sheet
Whether you’re an unpublished or published writer, one area where everyone should exercise caution is when entering book contests and competitions. The rewards of winning them can be very low, and the cost to enter very high. Still, contests can play an important role in helping emerging writers get noticed and achieve recognition for work that might otherwise go unnoticed.

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How to Follow the Social Media Rule of Thirds

by Carla King (@CarlaKing), founder of Author Friendly
People seeking to connect with you will be quick to find your social media profiles and eagerly expect new content. This may create a dilemma, however: what should you post? How much content from your book should you share? How much related news? Is it okay to share purely personal updates? Can you share the same content across all of the different social media platforms? Here’s what you need to know about what to post and the social media rule of thirds. 

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DIY Tools and Services to Help You Edit Your Book

by Julie-Ann Harper, Managing Director and founder of Pick-a-WooWoo Publishing Group and Authors Wish
No manuscript should reach published form without first being edited by someone other than you. Many self-publishing authors are working with limited budgets, and many will choose to overlook the editing process, but they do so at their peril. Don’t ever make the mistake of thinking that your writing is so 'spot on' that you don’t need editing; everyone needs to be edited, and the author who believes he or she is the exception to this rule is usually the most in need. If you want your writing to be taken seriously, help ensure that by having it properly edited first.

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