Everyone who self-publishes needs to know what an ISBN is. ISBN stands for International Standard Book Number, which is exactly what it is; an identification number, similar to any SKU number you would find on other things you buy such as a box of cereal or a pair of shoes.
One of the great things about the rise of indie publishing is its accessibility—all it takes is an internet connection for an author to reach the whole world. For many of us, however, it’s easy to get stuck in the day-to-day patterns of our hometown or country—which in my case is Australia—and forget that there’s a big wide world out there. Here are a few reasons why indie authors should be thinking internationally for their book distribution and book promotion.
I’m sure you’ve heard by now that Facebook can help you sell more books. But it’s not as simple as posting a message to your followers. What you may not realize is that not everyone who follows you will see what you have posted. If you have, for instance, 20,000 followers and post something on your page, only a small percentage of them will actually see the message. Boosting posts on Facebook helps you reach more than that tiny percent.
You’ve written your book and are nearly to the finish line of your indie publishing project. There’s only one thing left to complete: your book cover. You breathe a sigh of relief, certain it’s a simple detail you can wrap up in a few days. Silly you.
It's awards season, everyone . . . for IngramSpark too! We've announced the honorees of our first-ever IngramSpark Ignite Awards. These awards honor bookstores, publishers, and libraries that exhibited outstanding indie publishing best practices in 2017.
Over the past 15 years, the book industry has changed significantly with the introduction of digital printing and print on demand (POD). With change or advancements in any industry comes doubt, confusion, and misinformation. While the book industry has embraced digital printing, there are still common misconceptions about POD.
Editing is one of those skillsets that many people claim to do well but which few actually do. And while it’s probably the most important service an author can solicit (second only to book cover design), it’s often undervalued. Furthermore, most authors have no idea how to assess an editor’s work, and the result can be catastrophic, ranging from an editor who introduces new errors to an editor who changes the intention of your writing.
Facebook remains one of the best all-purpose tools that authors and publishers have at their disposal. Just to rattle off a few obvious uses: you can find communities of like-minded authors to provide critical support, you can use it to set up a fan page, and even organize live events through it. Perhaps most critically, you can make use of Facebook advertising to target prospective readers based on interests, location, and any other demographic category you can think of. In this post, however, we will quickly look at how Facebook can help you perfect your book cover design in a data-driven fashion.
So what's the deal with metadata? The answer for indie authors, self-publishers, and those who publish other people's books is that metadata is how readers find your book. It can't be read if it can't be found, right? Book metadata is all the searchable information, including title, genre, author, and more, that readers use to find your book and make their next book purchase. Whether looking for a book in the library, a local bookstore, or online, readers depend on good book metadata to find their next read.
We’ve launched a new self-publishing podcast called Go Publish Yourself! We couldn’t be more excited to get to connect with you in this way and are thrilled to add a podcast to the free resources we offer to indie authors all over the world.