Becoming an award-winning independently published author took a lot more work than I had ever imagined. I'm no marketing mastermind . . . or at least I wasn't when I started this whole self-publishing adventure. Some of it was pure luck in the beginning, but now I know the ropes. And I hope my advice helps you on your journey to doing the same!
Thanksgiving in the United States is a time to reflect and celebrate the things in life that you're grateful for, and many celebrate by going around the table to share what it is they're giving thanks for this year. We did something similar, here at IngramSpark, and shared why we're thankful for authors. Here are a few of ours; feel free to share with us why you're thankful for your favorite authors, books, or readers over on our Twitter and/or Facebook page!
Every November an international phenomenon, spurred on by a love for human creativity, challenges thousands across the globe to try their hand at writing a novel. National Novel Writing Month (NaNoWriMo) presents a somewhat untraditional, incredibly exciting, and definitely challenging approach to championing creative writing.
Is there anything more thrilling than seeing your finished book for the first time? To stand there admiring that beautiful cover, to breathe in the smell of paper and ink, to feel the surprising heftiness of that book in your hands. Even content that lives only as an ebook is often imagined as it would appear on a tangible device such as an iPad or mobile phone. These visions are powerful and help to spur us on as we undertake the really hard work of spinning the creative impulse into an art form.
Think about a book you loved. I'll bet my own weight in Harry Potter or Jack Reacher novels that it was a character that earned your love. Maybe several characters. A group of friends. A family. A pair of lovers. A man and his sworn enemy. A boy and a kestrel.
Every book is a startup business. A book needs a mission statement, a book marketing plan, and a budget. As an indie author, these are all your responsibility, making you an entrepreneur. Do you have the traits needed for becoming an indie publisher?
As we come to the close of a very busy and productive year, I just wanted to personally thank you for helping us improve what we do at IngramSpark.
Publishers have been raising funds from the reading community for centuries, dating back at least to the seventeenth century, when a subscription model was used to produce works of literature such as the first illustrated edition of Milton’s Paradise Lost. In the last decade, crowdfunding has gone digital, and become a major source of funding for creative projects. Even more than raising money, crowdfunding can be an incredible way to connect with a community that will love a book, even before that book is made.
Every month I speak to authors who are on the fence about abandoning their search for a traditional publisher in favor of going indie. Their concerns vary, but their top two reasons not to independently publish are fronting the money and their deep-seated desire to be legitimized by outside forces within the publishing industry otherwise known as traditional publishing houses.
Four in ten people suffer some form of visual stress when they try to read print. They may hold the book at arm’s length, squint and look away from the page frequently; they may develop a headache; suffer nausea; or even have a migraine. And chances are that one of those four people will be dyslexic. Visual stress and dyslexia are ever-present issues for a lot of people, and are not usually addressed in book production, but as an indie author, I realized they can be.