What to Share When Writing a Memoir

Who cares? is one of the most common assaults memoir writers are subjected to, and it’s usually lobbed at them by their own inner critic. Memoir writers face critical voices—their own and others’—who state that the story/message/idea is trivial, boring, not worth sharing. It’s so important for memoirists to get past these messages in order to set free the story that wants to be told. Here are some tips for memoir writers, especially those struggling with their inner critics, whose primary goal is to engage readers.

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Why and How to Write a Book Series

Have you ever found yourself waiting for the next book in a series to come out? And the next one after that? The truth is book series sell a lot of books. When compelling characters are engaged in exciting storylines, readers look forward to finding out what happens to them even if they have to wait for another book. If you haven't already thought about writing a book series, consider why you might want to and how to do it. 

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5 Ways to Promote Your Book

There are so many options these days on how to get your book into the hands of readers. Gone are the days when one single path led to publication, and it can be confusing to wade through the pros and cons of being independently versus traditionally published. One of the ways you can evaluate how to move forward with your manuscript is to think about how you would prefer to promote your book.

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How to Publish Like a Professional

You had a great book idea, you wrote a fine book, and now you think you're ready to self-publish it. Before you take that leap of faith, however, there are several things you should consider in order to publish like a professional. 

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Christmas In July for Indie Authors

I want you to brace yourself for what I am about to say . . . Christmas is coming. Yup. This is not a drill, not a joke, and you are not hearing things. While we are sweating in the summer heat and trying to keep our gardens and lawns under control, there is something that most of us are NOT doing, something we need to add to our summer “to-do” lists and PRONTO. We need to start presenting and pitching our books for the upcoming holiday season.

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4 Tips of Successful Authors

It’s obviously not only a bad idea, but also an illegal one, to steal a writer’s words, but copying their book marketing techniques is not only perfectly fine but how the pros do it. If you are getting ready to publish your book, it's wise to “borrow” from successful authors, all of which have mastered at least these four things.

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What It Takes to Be a Successful Self-Publisher

Self-aware authors know they’re taking on a challenge when they choose to publish their own work, a rewarding and exciting challenge, but a challenge nonetheless. If your goal is to sell as many copies of your book(s) as possible, it’s important to have a realistic understanding of the effort that entails. With the advancement of technology and opportunity, increase of indie publishing and small presses, and lessening of the bias against self-publishers, every author has a chance to succeed in the publishing space. Making your book available is a necessary step to achieving sales, but commitment and know-how on your part is essential to making it succeed.

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Understanding IngramSpark Title Processing

There are many factors that go into making a printed product look ideal, and your files are important elements in the printing process. Ensuring that your files are print-ready is key. Knowing what IngramSpark's file specifications are and making sure your titles meet them will allow for a smooth review process and bring you one step closer to printing your book. Once you press submit on that file upload, you want to see your title approved, and so do we!

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6 Tips for Finding Your Book's Audience

When some authors begin the writing process, they do so with their target audience in mind and a marketing plan in place. This allows them to focus on creating and promoting the right content. Even before you begin writing, you should first be aware of what you are trying to accomplish by writing. You should also know what message you are trying to promote, who the message is for, and how the reader will benefit from reading your book. If your goal is to attract as many readers as possible in order to sell your book, here are six tips to help. 

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Reducing Bias Against Self-Published Authors

The Independent Book Publishers Association (IBPA) has been championing independent publishers big and small, self and otherwise, since 1983. That’s over 30 years of advocating for indie voices in the traditional publishing industry. Over this time, we’ve seen a thing or two. 

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